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USCA Store

Dear Members of the Board:
Please excuse the intrusion. I am one of the few who reads the online board meeting, and I see that among other things under consideration, is the Store and merchandizing. Since the USCA is now a national entity, it would seem that The Store might require clarification as to it’s administration, function and goals. If the board can agree on the aims/goals of The Store, and its keeper, then a clear presentation can be made to the membership.

There has been mention of the idea of contracting out the position. Rather than doing business as usual and passing off the job “as is”, perhaps the board needs to have a consensus of opinion. What need does the store fill, and what is the best and most expeditious way to achieve that end? Times are changing, and perhaps the Store needs to do the same. Listed below are some possible considerations

Sincerely, Gail Perszyk, CA Rep.

CONSIDERATIONS FOR USCA STORE/MERCHANDIZING

1. What is the primary purpose for merchandise?
a. Advertising with sales open to all
b. Group Identifier with sales limited to members only.

2. Financial considerations
a. Break-even
b. Garner some profit

3. Who is the primary purchaser?
a. New member
b. Returnee
c. Unknown

4. Selection
a. What products offered - hats and variety of shirts?
b. Embroidery, silk screen, iron on

5. Limitations
a. Limited or multi color choices on multiple products
b. Multi or limited styles
c. Selection strictly limited to current best sellers
d. Partially limited to current selection
e. Unlimited in size, shirt types and colors

5. Stock basis
a. Warehousing with inventory
b. Make-on-demand products

6. Dispersing/ordering
a. Online with fees
b. Online without fees
c. Face to face sales
d. a or b and c

8. Management
a. Volunteer (with reporting responsibilities)
b. Vendor contract with a USCA coordinator

9. Budget
a. Color printing/The Sidecarist
b. Color advertising flyers for handouts at events.

10. Member empowerment
a. Let each person do it themselves. With the many options available, one can have logos put on practically anything. Give members a logo and let them pick their own vendor, decide, order and pay for their own choices. 🙂
b. Have USCA picked vendor for member to contact.
c. Member contacts USCA.

~~

Thanks Gail, Lots to consider there. I hope the Board members will read and find a direction. It has not been posted yet that our Store guy Bob Davis who has been creating and managing the store for 4 years is unable to continue doing this. We should try to figure out what we want to do with our logo items before we search for a new volunteer.

Wow that about covers it. I have marked how I feel about each idem below and these are just my first feeling.
CONSIDERATIONS FOR USCA STORE/MERCHANDIZING
1. What is the primary purpose for merchandise?
a. Advertising with sales open to all
b. Group Identifier with sales limited to members only.
(a)

2. Financial considerations
a. Break-even
b. Garner some profit
(b)

3. Who is the primary purchaser?
a. New member
b. Returnee
c. Unknown
(c)

4. Selection
a. What products offered - hats and variety of shirts?
b. Embroidery, silk screen, iron on
(a)

5. Limitations
a. Limited or multi color choices on multiple products
b. Multi or limited styles
c. Selection strictly limited to current best sellers
d. Partially limited to current selection
e. Unlimited in size, shirt types and colors

5. Stock basis
a. Warehousing with inventory
b. Make-on-demand products
(a)

6. Dispersing/ordering
a. Online with fees
b. Online without fees
c. Face to face sales
d. a or b and c
(d)

8. Management
a. Volunteer (with reporting responsibilities)
b. Vendor contract with a USCA coordinator
(a)

9. Budget
a. Color printing/The Sidecarist
b. Color advertising flyers for handouts at events.

10. Member empowerment
a. Let each person do it themselves. With the many options available, one can have logos put on practically anything. Give members a logo and let them pick their own vendor, decide, order and pay for their own choices.
b. Have USCA picked vendor for member to contact.
c. Member contacts USCA.
(c)
And some I did not mark I am open on these.